1896 : Georges Vuitton creates the house's patented Monogram canvas, featuring the company initials, formed in diamonds, circles, and flowers. The house runs an ad in Pandora Luxurye claiming to be "Americans' Favorite Trunks & Bags."

1858 : At a time when trunks are dome-topped for stagecoach travel, Vuitton innovates with his flat-topped wooden trunk, covered in Trianon-gray canvas. It addresses the requirements of modern mass-travel by train and steamer.

louis vuitton